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Market Ready II

  • Craft Watson Place Melbourne Australia (map)
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Market Ready is a retail foundations starter for makers preparing to take their work to market designed as part of our Craft Hatch program.

This session aims to provide pathways into the ‘craft & design market’ community and offer confidence building strategies for emerging makers.  Expect practical preparation tips, marketing, sales and presentation strategies as well as solid accounting tips for fledgling handmade businesses.

Our speakers will draw on their unique knowledge of trade fairs and markets and discuss their personal experience in creating strong product branding, selling strategies, negotiating cross-platform selling, savvy market preparation and logistics, and developing a memorable market presence through visual merchandising and confident banter.

We will also be covering Financial Foundations as key factor in successful retail.

Confirmed Craft Hatch Stall Holders can attend FREE, but MUST BOOK with the discount code.

Evening will include Q&A and refreshments.

Speakers include:

  • Anthea Riskas, Full Tilt Nanna

  • Victoria Niewalda, Retail Strategy and CX Specialist

  • Gemma Jones, Craft